Static: Why Broadcast Radio Must Evolve and Engage

At 9:00 PM on Christmas Eve, 1906, a fleet of ships owned by the United Fruit Company sat offshore from Brant Rock, Massachusetts. The ship’s operator received a standard message…read more +

Are social films the next big thing in Hollywood?

This post was originally written for The Next Great Generation. To read it on their website, click here. You’re on Facebook, perusing your friends’ newsfeeds. Nothing out of the ordinary: Jill is…read more +

What a twist! How Social Technology Killed Surprise Movie Endings

This post was originally written for The Next Great Generation. To read it on their website, click here. Hollywood has relied on twist endings for decades. The Twilight Zone, Psycho, The Usual Suspects and The…read more +

Sci-Fi: The Best Transmedia Genre

Sci-Fi: The Best Transmedia Genre Between JWT’s Transmedia Rising, “hot topics” at SXSWi and TEDx, and the importance being placed in the marketing world ongood storytelling, the trend towards transmedia is…read more +

Immersive Storytelling: The Future of TV

Immersive Storytelling: The Future of TV Last week Hill Holiday hosted the TVNext Summit to discuss the future of television. I didn’t get a chance to go because I was…read more +